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Your personal brand is how you promote yourself. Now that you have some personal brand statement examples to get you going, you need to get the most out of your final product. If you aren't getting the callbacks you'd hoped for, then this is for you (and it's free). The hype around their products and services is unreal because they invoke certain emotions in the customers with their creativity and passion. Developing a personal brand requires figuring out who you really are (your skills, values, passions, and personality), who you want to serve (your target market or audience), and how you differ from the competition (your unique . It communicates the value you offer. This is crazy specific, but you could find all the people that match the following: Want to help contribute to future articles? Loved by salespeople, recruiters, and marketers. One of the effective ways in defining your brand identity is to describe your brand voice in three words. One-to-one meetings with your manager and 360 0 feedback from peers and colleagues will help you understand if the . When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and strategic. Your brand statement is not a personal mission statement or job title, but rather your catchphrase if you will about your specific expertise. It's more advanced to focus on the first three aspects of your personal brand: skills, personality, and motivation. 1. They can be used to describe an individuals personality, work ethic, skills, and more. Plus, these qualities are always attractive in a professional setting. You want to be approachable and interested, but realize that most actions are not taken on the initial day of contact. If you are one of them, you'd better figure it out. function load(e){var t=document.getElementsByTagName("head")[0],n=document.createElement("link");return n.type="text/css",n.rel="stylesheet",n.href=e,t.appendChild(n),n}load('//unpkg.com/cta.css@2.0.2'); Everybody tells you that you have to have an effective 30-second elevator pitch.. However, a personal brand statement is just fluff unless you align your actions with it. People often confuse products with things like logos, slogans, or other visible marks, which are marketing tools that helps to promote goods and services. Personal branding is a marketing strategy focused on your most important product: you. The Brand (obviously). Sage Alliance, a Leadership Performance Company, provides coaching, team-building and assessments, workshops and speaking on topics including; leadership development, empowering teams, communications, lasting impressions, personal branding and building a coaching culture for executives and high-potentials for both team and individual leaders. In particular it does a good job of telling potential hiring managers what she does, how she does it, and how she thrives. And sharing about her rockstar results and tattoo-wearing shows off her fun personality, too! Can you be counted on to do the right thing? Take a moment to think it through, and then once you've got them, write them down and tell someone, your manager, friend or loved one, what these . Simple because I love easy, light and airy outfits; timeless because I can wear the same style 10-20yrs from now and relatable because anyone at any age can be comfortable wearing my style. If you want to download this list as a PDF, you can do that right . The process for identifying your ONE word is just as important as your actual ONE word. I explained my philosophy in one simple word, my coaching makes an impact. When Im not advocating for exceptional candidate experience or teaching my coworkers the ins and outs of LinkedIn, Im on Linkedin sharing professional insight, in my home office making lightweight clay earrings, or watering my plants. Thats why you get a summary and an entire about section on LinkedIn to craft a personal brand statement. If you find you are someone who gets things done and makes things happen your one word points to Drive. We expect that with correspondence with a bank, not a person. He establishes his leadership in his field and shows how his passion translates to direct success with his customers. Once you understand how you want to be perceived, you can proactively explain your brand to others, with body language, gestures, personality, etc. Since it is such a powerful marketing tool, you are going to want to spend enough time on it to make it fantastic and ensure that it projects exactly the image of you that you want. Your personal brand statement should be short enough to fit on one line on your business card. How to describe your brand in 3 words: That's simple, succinct, and it's enough of a teaser to get a response like: "Wow, tell me how you do that.". Personal brand statements are brief statements that summarize what you do, why you do it and what differentiates you from others in your field. She expresses her excitement for the brands that she has worked for and establishes herself as an employee advocate. When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and strategic. If youre interested in a great way to endear your brand to your prospective and current customers, get in touch with these screen printers. Get help for patent invention InventHelp experts. Imagine being faced with a difficult situation and overcome those trials and tribulations that will resonate with prospective employers Ensure that the words you choose are genuine and reflect yourself accurately. Imagine your brand as a personal relationship in your customers' lives. Now, I teach the world how to value themselves and communicate their value to others through open platforms like YouTube, Facebook and Twitter.. You use your personal branding to differentiate yourself from other people . Once you have agreed on your brand personality keywords, select supporting words for the main brand personality words. With that in mind, consider describing yourself with words that correlate to these four aspects to help build your personal brand: Only a small number of people can legitimately use their achievements to fuel their personal brandstastefully, anyway. 6 Steps for Creating Your Personal Brand. LeadFuze gives you all the data you need to find ideal leads, including full contact information. If you have the wrong leadership brand for the position you have, or the. Do you take an (Determined)- Always to go after what I want in life, achieve my goals and be successful, professionally and personally. After that, show them your words, compare, and see if they agree. You can blabber on for hours once the other person has shown sufficient interest, but until then think about precision when you craft your personal brand statement. When working with new clients, I ask them to describe what emotions they want their business, personal brand to convey. And if your feedback comes back different from your words, you need to fix or adjust. But I believe it is better to wait for the right person than having to do it all over again. If youre in the pharmaceutical industry, DocStations pharmacy management software will help your business to level up, especially during a pandemic. Activity 1.2 What factors affect your attitude toward educational success? The word "popular" means "well-liked" or "well-known". Its also about having good sportsmanship and Unambiguous. Odds are, you probably are one yourself. Think about why you are choosing these words and how they relate to your brands values. Content Strategist.. The second piece of information I ask is: Explain why Those are the personality traits your brand needs to fully represent from here on out in all of its visual and verbal communications. When people see something from my brand they think it is _________. B and C in case Plan A didnt work out. This helps you figure out who you are, what you stand for and where you add value. theres a fine line between letting your achievements speak for themselves and boasting. Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover your ideal audience, your overall messaging, tone of voice, and your brands visuals. People skim online, even when looking at LinkedIn profiles. Relaxed.". He doesnt use buzzwords. UGC Creators: What Are They? Your Look and Style. these 5 words describe you both professionally and personally. Aaron Ward is an entrepreneur whose passion is to help creators create and sell digital products online. The benefits of writing a personal brand statement are hard to deny at this point, and well explain in this article why having one is so important today. By doing so, youll come across as more sincere. In most cases you will find consistency from your feedback providers. It's about content that's useful, helpful, and relevant to patients. A la mode means "in style" or "trendy". 10 Bold Personal Brand Statement Examples. Your words wont create your professional brand, but they can certainly help to support it. And once you have a standout personal brand statement, youll also want to deliver authentic and engaging content to your audiences on social media. As a solopreneur and owner of, career; life lessons; performance; personal growth. This ONE word helps to define YOU! to see how other people pull this off successfully! For the past 15+ years, I have been at the forefront of digital evolution and transformation as an intrepid business strategist, thought leader, and functional operator, and called on to develop solutions and technologies that have enabled stronger customer engagement, retention, and loyalty.. The. Glad you enjoyed the post and thank you for sharing your post with our readers to add more suggestions. This shows that youre focused on taking action instead of just talking about it. Heres a little-known fact about writing: verbs are more effective than adjectives. They are the words that you want people to associate with you and your brand. Question: Activity 1.1 Write four words to describe your ideal self-concept (personal brand) 1 2 3 4 What steps are necessary to make your desired personal brand a reality? Personal branding words can be used to create an online presence and build a personal brand. I fly in, find the true problems, improve everything I can, make the magic happen, sing a few songs, and fly away to the next project or I can stick around! Beyond her work experience and interests though, she shares some of her hobbies and interests, which helps show off her positive personality. Choose 3 words that you'd use to describe yourself. Denise lives and breathes her brand which, clearly shows throughout her online presence. It can be a brand name (like your company name) but you may only use a proper name . LeadFuze aggregates the world's professional data and the companies they work for, to give you an easy way to build the most targeted, and accurate list of leads imaginable. shun away from using your integrity for short-term financial gain? I build communities and evangelize for the things I believe in. But even more than that I seek to inspire and lift people and processes up. Personal Brands: It's not just about products or services anymore you can build your own personas through social media and hence boost your brand. Youll know right away if the other person swallowed the bait by watching their body language and by judging their response. Hard-working 2 . Required fields are marked *. You can use more than just a handful of words to describe yourself, and you should. Put Your Personal Brand Into Practice Whenever I work with clients to develop their personal Your personal brand statement is the first thing that people will associate with you so you want to start off on the right foot. Happy personal branding and finding your ONE word that communicates your value! Additionally, think about how you react during tough times and if you are the type who can be trusted by executive partners to proactively build cohesiveness within the infrastructure and lead teams to become stronger and more resilient. Now its time to craft your own. He was thrilled! Chris Do uses his personal branding statement to tell the story of his career what he achieved in the past and what hes focused on now. Life throws many wrenches at us, but its often our ability 1. Contact us and let's discuss your ideas!