The Mountain Dew Baja Blast has a special place in fast-food culture. According to a press release from April 2014, Pepsi announced it was dropping in-store versions of the Mountain Dew Baja Blast "for a limited time only. Baja Blast was one of many supplies that Taco Bell was running low on in 2021, per Food & Wine. The original Mountain Dew was launched in the 1940s and the soda featured lemon and lime flavours. Baja Blast lip balm was brought to shelves just a few years ago. Mid 2010s: Sangrita Blast Extreme Pomegranate Game Fuel (Lemonade) DEWitos Lemonade with GingerKickstart (Strawberry Kiwi) Dewshine Triple Berry Game Fuel (Berry Lime)Kickstart (Orange Cranberry) Game Fuel (Mango Heat) Orange Mango Dew Tropical Lime The large-sized cup, however, is based on the original Mountain Dew design. The company wrote, "We know you love a good April Fools' Day prank as much as we do.". There's a lot of intentional misinformation on there. Locations Available: In September 2015, Taco Bell launched their first Taco Bell Cantina store in Wicker Park, Chicago, IL, which featured unique menu items and alcoholic beverages. Baja Blast is one of the prime interests in the classic YouTube prank video ". In 2021, Baja Blast's popularity became too much for Taco Bell. But people are still wary of Mountain Dew for its sugar, caffeine, and use of artificial sweeteners. The base color was the Baja Blast's iconic teal hue. One reviewer said,"It's fun to look at, and it even resembles a frozen margarita what's not to like?" So it comes as no surprise that Mountain Dew decorated a few NASCAR competitors' automobiles with advertisements specific to the Baja Blast. As of early 2022, Baja Flash and Baja Punch aren't on Taco Bell's drink menu. Baja Blast was once again rereleased in 2019; however, its standard limited-time summer release window was reduced to make room for another limited-time summer drink, Liberty Brew. In June of that year, Pepsi announced that the Baja Blast would become available at Taco Bell restaurants located in The Great White North. Unlike store-bought Baja Blast cans and bottles, it seems to be less marked-up in online auctions. Hard Baja Blast was released on February 22, 2022 alongside Original, Black Cherry, and Watermelon, and is currently only available in a handful of states in the US. [3], In 2014, ten years after the drink's original launch, it was released for the first time in a packaged format. Well luckily, plenty of Taco Bell copycat recipes are available online. This release had a massive design overhaul, featuring tropical waves in the background and a teal bottle cap, instead of the black cap of previous releases. Late 2010s: Green Label White Label Spiked (Lemonade) Spiked (Raspberry Lemonade) Game Fuel (Tropical Smash)Game Fuel (Arctic Burst) Holiday Brew VooDEW (2019) Black Label Ice Ice (Cherry) Baja Blast More inedible products inspired by the Taco Bell menu needed to be released. Since at least 2020, Mountain Dew products no longer contain that ingredient, according to USA Today. In the launch, Mountain Dew owner Pepsi didn't seem to be pitting Baja Blast against Sweet Lightningat all. As an exclusive beverage, the Baja Blast was introduced as a new item you could only get at Taco Bell. It was made with crushed ice (with a texture similar to that of a frozen margarita). Also like Baja Blast, the drink is still available on the chain's menu. The original Baja Blast is a soda and does not contain alcohol. In early December 2018, a zero-sugar variant of Baja Blast returned to Taco Bell restaurants, replacing an underperforming flavor, Spiked (Lemonade) and rebranded under a new name: Baja Blast Zero Sugar. In 2019, Taco Bell began offering a birthday-themed Baja Blast freeze to celebrate the drink's 15th birthday. The drinks are 5 per cent alcohol per volume. It has a cherished status that other drive-thru menu items can only hope to obtain. Press question mark to learn the rest of the keyboard shortcuts. ", "A Boozy Baja Blast Is Joining the Hard Mtn Dew Lineup", "Summer of Baja Is Back with New Baja Blast Flavors and a Giveaway", "Mountain Dew Adds New Baja Flash And Baja Punch Flavors As Part Of 'Summer Of Baja' Promotion", "PepsiCo releases two new Mtn Dew Baja Blast flavors", https://en.wikipedia.org/w/index.php?title=Baja_Blast&oldid=1098638534, Short description is different from Wikidata, Creative Commons Attribution-ShareAlike License 3.0, This page was last edited on 16 July 2022, at 20:08. Sangrita BlastBaja PunchBaja FlashBaja GoldBaja Mango GemBaja Deep Dive It doesn't appear in any feeds, and anyone with a direct link to it will see a message like this one. All the scents were meant to transform interior spaces into beach vibes, "transporting fans to Baja Island and surrounding them with the scintillating scents of a Baja Summer.". According to Ad Week, the press release made it obvious that this was a prank. Pepsi (the owner of Mountain Dew) and Taco Bell (the future home of the Baja Blast) were both drawn to the drive-thru. There are two main versions of the Mountain Dew Baja Blast. ", The other version is Mountain Dew Baja Blast Zero Sugar. According to CNN, Hard Mtn Dew: Baja Blast, will become the fourth flavor in the lineup, joining original, watermelon, and black cherry. Taco Bell chose the name "Baja Blast" because of Baja California, Mexico, according to Comicbook. The company was one of many to be hit by supply chain issues during the second year of the COVID-19 pandemic. You may have heard of this beverage maker before. In the same year, a freeze variant was released in a few Taco Bell restaurants. Almost an entire decade after Taco Bell released the Mountain Dew Baja Blast, the company made a big change. We think the new hard seltzer won't have a hard time selling. Others, like Polar Bear Cooks, tasted the Zero Sugar and wrote, "I'll definitely stick to regular Dews.". Most do-it-yourself recipes for Taco Bell's Baja Blast involve a combination of a blue sports drink and Mountain Dew. In the Summer of 2018[3], the Canadian Taco Bell division announced that Baja Blast would become exclusively available at Canadian Taco Bell restaurant locations, making this release of Baja Blast the first time it would get released in a country outside of the United States. The flavor has returned to store shelves yearly since 2018. Created for, and exclusively sold at, Taco Bell locations, it was a collaboration between the company and Mountain Dew owners PepsiCo. Hopefully, a day like this doesn't come again. On September 1st, 2017, the official Mountain Dew Twitter account posted, asking fans to show their support for a future Baja Blast retail release, using the hashtag #BringBajaBlastBack. This viral TikTok recipe also utilizes Blue Powerade to get the teal color of Baja Blast. The American release of Baja Blast also had a massive design overhaul, which still has yet updated for the Canadian version, a design unchanged since 2019. "Baja Flash delivers the flavor you love with a tropical kick of pineapple and coconut, Baja Punch is a twist of punch with hints of orange, cherry, and pineapple," the drink company wrote. Like original Mountain Dew, Baja Blast is full of citrus, carbonation, and caffeination. Diet Baja Blast was later replaced by Orange Citrus Kickstart in 2015. Despite this release, no 16-ounce cans of Baja Blast were to go alongside the two. The company started teasing the news in 2021, but the drinks are supposed to become available for purchase in 2022. However, the only place one could get it was at the "Baja Bungalow," a vacation rental. Baja Blast was first released in early August 2004, exclusively at Taco Bell locations in the United States. Marketing Dive reported that after creating a bit of buzz online, the original Craigslist post for the Baja Bungalow was "flagged for removal." However, these flavors were limited-time, in-store releases for Mountain Dew. Employees said the chain was intermittently running out of hot sauce, napkins, paper bags, sour cream, tortillas, and even Mountain Dew. To celebrate it's 10-year anniversary release, a promotion named "Baja or Bust" coincided with the release, which gave fans the opportunity to win Baja Blast-themed prizes. The company shouted out to the Taco Bell heavy-hitter in its announcement of the drink. Since they were in Baja and they were having a blast, they decided to just call the drink Baja Blast. Taco Bell Baja Blast switches up the Mountain Dew formula with a kick of tropical lime flavor that matches the chain's beach atmosphere (via QSR). Chick-fil-A had trouble with its sauces and KFC had issues sourcing chicken breasts. The drink remained at Taco Bell locations until 2017, when it was discontinued, possibly due to low sales. During the start of that year, people had more to worry about than this Taco Bell-inspired lip balm, but the chapstick was released anyway. Heres the story of the creation of Baja blast by someone who helped make it. From October 17th, 2019 to November 20th, 2019, the Baja Blast Birthday Freeze was released for a limited time. Our own recipe shortens the process by freezing the yellow and blue drinks into ice cube trays before crushing the ice into a smooth texture. This release also featured Sangrita Blast, an all-new Taco Bell original flavor. The state is known for its countless beaches. Post, share, and discuss all your favorite Mountain Dew memories, experiences, etc! As a result, Taco Bell customers reported a Mountain Dew Baja Blast drink shortage. [24][25][26] Select locations, branded "Taco Bell Cantina," offered the alcoholic "Mountain Dew Baja Blast Twisted Freeze. Three years later, the brand and production rights were purchased by the PepsiCo company. The sugar content is more concerning. Early 2010s: Grape Lemon Lime Orange Raspberry Strawberry Wild Berry Diet Voltage Diet Supernova Diet FlareDiet Crave Diet White Out Diet Distortion Game Fuel (Tropical) Dark Berry Mountain Dew A.M.Johnson City Gold Mountain Dew AMP Game Fuel (Electrifying Berry) Related Promotions: The drink has been a recurring staple of Mountain Dew's retail lineup ever since, frequently releasing as part of their summer lineup. The Freezes also weren't that different from the Frutista line of beverages, according to The Tritonian. Those that are concerned about the caffeine content should direct their attention elsewhere. The drink is from Mountain Dew which soft launched its new range in February 2022. The beverage was previously banned in some countries for containing brominated vegetable oil, or BVO. This DIY one from Copycat calls for six ounces of ice. Baja Blast Zero Sugar first saw a retail release in 2020, alongside Baja Blast. If things didn't sound strange already, they got even fishier from there. According to Hendrick Motorsports, the company has also "wrapped" meaning decorated the exterior of a few different NASCAR vehicles over the years. This video reaffirmed much of the previously-leaked information for 2021, including Baja Blast's imminent rerelease, alongside the existence of both Baja Flash and Baja Punch. Regional: Caffeine-Free Mountain Dew Caffeine-Free Diet Mountain Dew Code Red Zero Sugar There are 59 grams of sugar in a 16-ounce size, according to Taco Bell. The line was a collection of room sprays that smelled like the beloved sodas. Promotion of the flavor increased considerably as a result, and the drink's popularity eventually resulted in a retail release in bottles and cans in 2014. The company also mentioned research that proved Taco Bell customers were 1.5 times more likely to drink that particular soda compared with an average consumer. The campaign featured wide promotion of both flavors, including advertisements,[13] NASCAR paint schemes[14] and a "Dewggro Crag" event themed around the Nickelodeon game show Guts. Later, in 2018, Mountain Dew did it again. https://www.ranker.com/list/boozy-taco-bell-cantina-drinks/brandon-michaels, https://www.reddit.com/r/mountaindew/comments/ocwdn2/2016_mountain_dew_baja_blast_bubbly_chyea/, https://markets.businessinsider.com/news/stocks/mtn-dew-baja-blast-arrives-at-taco-bell-canada-just-in-time-for-summer-2018-1026562183, Game Fuel Zero (Charged Raspberry Lemonade), Game Fuel Zero (Charged Watermelon Shock), Mountain Dew Energy (Pomegranate Blue Burst), Mountain Dew Energy (Strawberry Melon Spark). Until Baja Blast's first official market release in the summer of 2014, many people had speculated on the internet whether such a release would ever take place, and numerous images of fake bottles had circulated over time. The first flavor to know is the original. Little is known about this flavor, but it is generally assumed that it has a champagne-like taste. Pepsi described the forefather as "the hugely successful Baja Blast which debuted at KFC's sister restaurant, Taco Bell, nearly a decade-and-a-half ago.". In the summer of 2021, PepsiCo released two new flavors, Baja Flash and Baja Punch, alongside the 2021 re-release of Baja Blast. "[27] The "Baja Blast Colada" freeze was offered by Taco Bell in 2021. The vehicle looked very similar to the 2015 one made for Earnhardt Jr. As a relative of Charles Oppenheimer, I can say he is definitely not a chemist. Halfway through the season, Baja Punch was later released in 20-ounce bottles for a limited time, no longer as a specific store exclusive. Pepsihas brought its Mountain Dew Baja Blast products to stores since then, including once the following summer, in 2015. [22][36][37], In June 2022, Baja Blast's retail release was accompanied with new flavors Baja Gold, a pineapple flavor, and Baja Mango Gem, a mango flavor. Similar Flavors: Please don't believe anything you hear on tik tok. Additionally, the product promoted the return of canned and bottled Baja Blast. It was eventually officially confirmed that it would be rolling out in stores on May 5th, 2014, and remained available for the summer until October that year. Also, Mountain Dew called it "the most requested flavor among the DEW Nation.". Worried fans who had trouble ordering the beverage posted on Twitter and Reddit in early 2021. The menu item was the first of what would become of a line of similar "Freeze" drinks that remain on the Taco Bell menu to this day. In a regular 20 ounce bottle of regular Mountain Dew, there are 77 grams of sugar, according to Pepsi. However, the hardcore members of "DEW Nation" can find them online. The alcoholic beverages are currently available throughoutFlorida,Tennessee, andIowa. Several leaks confirmed the drink's store release, as well as its release timing. Baja Blast is a Franchise Exclusive Mountain Dew flavor available since August 2004 only at Taco Bell restaurants. 2015 wasn't the last time that Mountain Dew brought its Baja Blast products to stores. Pepsi and Taco Bell executives were playing golf at a resort on the peninsula, trying to brainstorm ideas for their new soda collaboration. [4][5] The retail release was only available for a limited time. In spring of 2020, Baja Blast and Baja Blast Zero Sugar were once again released, remaining on store shelves until June 2020, when it was once again discontinued to make room for Liberty Brew. Its standard Taco Bell tagline in the United States is "A Tropical Lime Storm," while its market release tagline was "DEW with a Blast of Natural & Artificial Tropical Lime Flavor.". Maui Burst The Energy variant released in June 2022. There's also a zero-sugar version of the Baja Blast, but you're bound to run into the same questionable sugar replacement ingredients in this version. These two new flavors contained unique tropical flavors with Baja Blast-Esque undertones. It was released to Taco Bell locations nationwide by March 2019.